Lowering The Drinking Legal Age - 872 Words

Around the world, each country has its limit age that allows people to drink Alcoholic beverage. In the United States of America, most people are able to drink and purchase alcohol at the legal age of twenty-one. Unlike the United States, most countries around the world allow their citizen to drink alcohol under the age of 21. Many American wants the U.S. government to minimize the drinking legal (MLDA) from 21 to 18 so they will be similar to other countries around the world that allowed people to drink at the age of 18. David Justin Hanson, who is Professor Emeritus of Sociology at the State University of New York in Potsdam, has stated in his argument that the US government should decrease the drinking legal age (MLDA) to 18. In addition, people and especially teenagers need to be more educated, so the U.S. may lower the drinking legal to 18 in the all fifty states. David J. Hanson supports the idea of lower the legal drinking age in the United States. He thinks that if the teenag er can do anything, they should drink alcohol. Hanson shows an important argue, â€Å"If I’m old enough to go to war, I should be old enough to drink† (par.2). That is true when someone is eighteen they are the adult and they can do a lot of things that they want like voting for president, going to war, and getting marriage. Being able to do all these does not mean that teenager can drink alcoholic beverages. Because they may have many physical and mental health problems like damage to theShow MoreRelatedLowering The Legal Drinking Age903 Words   |  4 Pageshelp myself get a better understanding about how others feel about lowering the legal drinking age in the United States and to better understand what role alcohol plays in people’s lives. The first question I asked for in my survey, was what the participant’s age was. I used this question to see if there was a difference on how different generations felt towards lowering the legal drinking age. I w as expecting more people over the age of 25 to take the quiz because I didn’t know if younger adults wouldRead MoreLowering The Legal Drinking Age857 Words   |  4 PagesAs we know, the United States has the highest drinking age in the world. By 1988 the entire U.S had adopted the Federal Uniform Drinking Age Act, which set the drinking age to twenty-one. However, in 1920 the United States banned the sale, production, importation, and transportation of alcohol. This era known as the Prohibition sparked the popularity of hidden underground bars and events. The Prohibition Era is a prime example of how people did anything to intake alcohol and eventually this ledRead MoreLowering The Legal Drinking Age1387 Words   |  6 PagesThe concerns about safety involving alcohol, including alcohol-related fatalities, â€Å"binge drinking†, and long-term health effects, will not be compromised by lowering the legal drinking age to nineteen in the United States. Activists wh o wish to raise the legal minimum age frequently discuss the ways that driving while intoxicated endangers countless lives every day in the United States, and is an increasing problem in model Europe as well. However, drunk driving increases will secrecy, not withRead MoreLowering The Legal Drinking Age1933 Words   |  8 PagesLowering of the Legal Drinking Age Research Paper Adults under 21 are able to vote, sign contracts, serve on juries, and enlist in the military, but are told that they are not mature enough to have a beer?, said Ruth C. Engs, a professor of Applied Health Sciences at Indiana University (Engs). No matter what is done, teenagers and young adults all over America are going to drink if they want to. The question is, why can t they start legally drinking when they enter adulthood? An alternative toRead MoreLowering The Minimum Legal Drinking Age Essay1521 Words   |  7 PagesBeer For Everyone! The debate of lowering the minimum legal drinking age (MLDA) has been going on for decades in the United States. Those opposed, argue that the current MLDA is not efficient and counterproductive (Engs 1). One study indicated that thousands of lives under the age of twenty-one are lost each year to alcohol (McCardell 1). Underage drinking is an issue that persists, despite evidence suggesting that the minimum legal drinking age of twenty-one has lowered alcohol usage among individualRead MoreAlcohol: Lowering the Legal Drinking Age1900 Words   |  8 PagesAlcohol: Lowering the Legal Drinking Age Karita Lockwood Professor O’Quinn COM 323 October 29, 2012 Introduction Alcohol is a drink that is made from corn, barley or a beverage containing ethyl. There is currently an ongoing debate as to if the legal age limit for alcohol consumption should be lowered. Despite the dangers, everyday in the United States more than 13,000 children and teens consume alcohol. The age range between eleven and eighteen is the most influential period when youthsRead MoreLowering Legal Drinking Age Essay1417 Words   |  6 PagesLowering the Drinking Age Half the United States population starts drinking at the age of 14.When you are 18 you have privileges like joining the army. (Mitch Adams Lowering the drinking age page 1) You can go to war and die for your country but you still can not enjoy an ice cold beer. (Mitch Adams Lowering the drinking age page 1) How is being 21 different from being 18? How does three more years of not drinking make you mature enough to drink? The longer you drink the more you start toRead MoreEssay on Lowering the Legal Drinking Age2090 Words   |  9 PagesHere in the United States, there is a law that prohibits youth 21 years of age and younger not to drink any alcohol beverages. However, in this country, anyone who turns 18 can sign up and be in the armed forces to protect the country. In the year 2001, war broke out between the Middle East and the United States and thousands of men and women were deployed to the Middle East to deal with the problem. While they were over there, the soldiers wou ld witness many things that civilians could neverRead More Lowering the Legal Minimum Drinking Age Essay1622 Words   |  7 Pagesunderage drinking has become a major problem, especially on college campuses. But, underage drinking is not purely the root of all accidents related to alcohol. The real problem lies within the unsafe underage drinking habits amongst youth. There are ways that these alcohol-related accidents can be avoided. Several organizations have been created that are targeting a change in the legal drinking age laws. One key way to lower the risk of unsafe drinking is to lower the minimum legal drinking age fromRead MoreFavors for and Against Lowering the Legal Drinking Age771 Words   |  4 PagesFactors In Favor of and Against Khimley Young Critical Thinking and Problem Solving/ Hum 200 AOS Instructor Dr. Steven Mathews October 24, 2012 Lowering the Legal Drinking Age to 18: Yea or Nay Argument in Favor of Lowering the Legal Drinking Age The age of 18 is a transitional point in life. An 18-year=old can vote, marry, enlist in the military and buy cigarettes. To some it’s absurd that an 18-year-old can vote politicians into office and fight wars for the country but cannot

The Life of Galileo - 1545 Words

The Battle For Truth Throughout the course of history, from era to era, mankind has been on a continuous attempt to perpetuate what they perceive as the truth; and in doing so, embark on a quest to find their true identity and place in life. One must realize that the common theme in all literature is the search for identity and belonging. Bertolt Brecht, author of The Life of Galileo, effectively uses the developing character Galileo Galilei to portray a strong message; a message which five hundred years after the fact has still not been completely comprehended. Through Galileos continuous battle with the Church in prevailing his work, Brecht is telling the readers that in any one mans attempt to propagate the truth, whether it†¦show more content†¦....Everything is irrefutably seen to depend on me, man, the work of God, the creature at the centre, the image of God,.... (Brecht 40) LITTLE MONK: ...Youve won. GALILEO: It has won! Not me, reason has won! (Brecht 40) After the Old Cardinal implicitly tells Galileo that his research and teachings symbolize atheism, he is approached by Clavius whom tells Galileo that he is right and that he is invited to Rome to show his research. It is interesting to see Galileos response in crediting reason for his achievement. It is here where the reader sees Galileos thoughts and perceptions on life; that science and its achievements should not only be credited to the founder yet the society that encourages these findings; that the progress of human kind as a whole should be the objective of inventions. Using Galileo, Brecht continuously stresses these points throughout the play and is making it clear that he is against the notion of the discouragement of ideas, inventions, and thinking. Although external forces such as the church and other characters do not influence Galileos personal belief, there are also internal forces, such as the battle against self, that also influence Galileos perception on both his work and human kind. It is through his experiences with Andrea, the young protà ©gà © of Galileo, that we see the character of Galileo at the beginning of the play. InShow MoreRelatedThe Life of Galileo Themes778 Words   |  4 Pagestreasured above all else? In Bertolt Brechts, The life of Galileo, the idea of the Catholic church controlling information is a central theme. The conflict of intellectual freedom; between the individual and authority. The Life of Galileo  suggests that it is only through the process of questioning – and engaging that society can learn and grow, and one should treasure their intellectual freedom, as depicted through the main character, Galileo. When Galileo discovers new evidence about the rotation ofRead MoreThe Life of Galileo Galilei 609 Words   |  2 Pages Galileo Galilei is considered one of the greatest scientists of all time. He was an Italian mathematician, astronomer, and philosopher who very strongly supported Copernicanism, which is the idea that the earth orbits the sun. It was hard to advocate Copernicanism because it was a very controversial idea during that time. Galileo was a leader in the Scientific Revolution. He made discoveries in the sciences of motion, astronomy, an d strength of materials. In motion, his famous scientificRead MoreThe Life of Galileo Context Essay.1518 Words   |  7 Pagesyoung again. For me, the liberty I do have only brings more questions and confusion into my life. The world doesn’t seem too exciting. As I am now so used to the idea of being ‘free’, in the sense of being able to choose what road I choose, when given boundaries sometimes i react by getting irritated and angry. I am not alone with these sentiments. We all oppose restrictions in different areas in our life. While physical and idealistic imprisonment can push us towards revolt, it is in our reactionRead MoreLife Of Galileo And Top Girls Analysis1542 Words   |  7 PagesLife of Galileo and Top Girls Life of Galileo and Top Girls are two plays that truly exemplify epic theater. They both tell stories in order to call the audience to some form of action, and they both alienate the audience from the characters. Epic theater’s purpose is â€Å"to cause the audience to think objectively about the play, to reflect on its argument, to understand it, and to draw conclusions† (â€Å"Epic Theater†). Therefore, for a work to be categorized as epic theater it must have an argumentRead MoreEssay on Life of Galileo Scene 71713 Words   |  7 PagesLife of Galileo, Scene 7: Brecht delineates the important episodes of the life of Galileo Galilei. The main matter of his life was the conflict between him and the Church. The church ultimately did shut him up but Galileo was still adamant to send his theory wherever he could. He wanted every person in the marketplace to know what he had discovered. And that is why in the very beginning when he faked the telescope he had allowed anyone and everyone who wanted to see the telescope to come and seeRead MoreEssay about The Life and Work of Galileo1360 Words   |  6 PagesThe Life and Work of Galileo Galileo Galilei is considered to be one of the greatest mathematicians of all time. He made life changing discoveries and mystified many with his knowledge. However, not all of his work was accepted well. Galileo challenged the church creating a controversy that will never be forgotten. Galileo Galilei was born in Pisa, Italy February 18, 1564. He was the son of Vincenzo Galilei, a member of a Nobel family, a musician and a mathematician. Galileo, at an early ageRead More The Life of Galileo and the Effects of his Findings on Faith1719 Words   |  7 PagesThe Life of Galileo and the Effects of his Findings on Faith Galileo Galilei was born in Pisa, February 18, 1564. At an early age, Galileo was interested in mathematics and the study of mechanics. His father, a onetime mathematician, pushed him towards the medical profession, which held much greater financial benefits. But the attempts of Galileo’s father were in vein as Galileo soon discovered the works of Archimedes and became extremely interested. Thus, his father reluctantly allowedRead MoreThe Life and Work of John Calvin and Galileo Galilei Essay1156 Words   |  5 PagesJohn Calvin was born July 10th, 1509, in Noyon, Picardy. He was raised up in a staunch Roman Catholic family. Early in his life, Calvin’s father was employed by the local bishop as an administrator at the town’s cathedral. With this newly acquired job, John Calvin’s father wanted Calvin to be a priest. Due to the fact that his family had close ties with the bishop and his noble family, Calvin’s classmates in Noyon were aristocrati c and culturally influential in his childhood. At the age of fourteenRead MoreEssay about Quest for Identity in The Life of Galileo by Brecht1498 Words   |  6 PagesQuest for Identity in The Life of Galileo by Brecht Throughout the course of history, from era to era, mankind has been on a continuous attempt to perpetuate what they perceive as the truth; and in doing so, embark on a quest to find their true identity and place in life. One must realize that the common theme in all literature is the search for identity and belonging. Bertolt Brecht, author of The Life of Galileo, effectively uses the developing character Galileo Galilei to portray a strongRead MoreNicholas Copernicus : The Father Of Modern Science1728 Words   |  7 PagesGalileo Galilei, the most renowned scientist of the Renaissance period, or the â€Å"father of modern science† was known as a jack-of-all-trades: he was an astronomer, physicist, engineer, philosopher, and mathematician just to name a few. But perhaps what he is most known for is spurring the scientific revolution in the late seventeenth century. Galileo challenged what was then considered common knowledge for almost 30 years: for example, the idea of a heliocentric universe. The most controversial of

Consulting Assignment for Advanced Marketing Free Essays

Table of Content CONSULTING ASSIGNMENT CONSULTING ASSIGNMENT 1 1 KEY ENVIRONMENTAL FACTORS TRENDS 1. 1 Macro-Environmental Analysis Political There are legal requirements to set up retailing shops in Singapore. One can just apply for a retail permit online at the Accounting and Corporate Regulatory Authority of Singapore (ACRA) website. We will write a custom essay sample on Consulting Assignment for Advanced Marketing or any similar topic only for you Order Now This leads to it being easy to overcome the barriers of entry, which may further cause an increase in the amount of competitors for OSIM. Since OSIM is in the Health industry, its subsidiary company of GNC/RichLife would have to go through the need of applying an additional permit from Health Sciences Authority (HSA). Another major concern would be the product safety issues and requirements in OSIM’s products. OSIM is registered with SPRING Singapore for Consumer Protection Scheme. This scheme ensures the basic safety requirements in OSIM’s products, and is further verified authentic with the â€Å"Safety Mark† label. Economical According to the latest World Health Statistics (2008), Singapore’s total health care expenditure only amounts to 3. % of its gross domestic product, which is substantially lesser than other Asian countries like Malaysia, China and India. However, Singapore spends more dollars per head than Malaysia, China and India, with an average of SGD$1228 per person. Even though Singapore is facing an economy recession since 2009, Singstat has reported an increase of about 4. 5 % in sales of medical goods in 2009 as compared to in 2008. This proves that Singaporeans are progressively concerned about healthcare and are more willing to spend on healthcare even in times of economic downturn. With this display of trend in Singapore, more competition and new entrants have penetrated Singapore. This will affect OSIM in terms of sales and many other factors, as new players will be fighting for the same market share. Increasing sales of healthcare products in Singapore shows that the lifestyle healthcare industry will continue to flourish or if not, do better in future. 3 More and more competitors are seeking to reduce production costs by locating their manufacturing plants in countries with low production costs and labor. This will affect OSIM in terms of pricecompetitiveness, as all of their massage chairs are designed and built in Japan. Social As Singapore is expected to continue developing into an increasingly affluent society, this will have substantial impact on trends in consumer behavior. Consumers will progressively become more brand and status conscious, more discerning and health conscious. As the population ages and material comfort grows, consumers are expected to pay more attention to their health, thus an increasing demand for fitness and health clubs, as well as choosing more expensive yet healthier food choices. This is particularly true for â€Å"Baby-Boomers† in their fifties now with larger spending power. More emphasis is placed on leisure activities, such as travelling, water sports, golfing and cultural activities. However, being workaholics, Singaporeans are constantly moving forward, hence little time is allocated to work out. Therefore, there is a potential market for OSIM that is in accordance with its philosophy of bringing healthy lifestyle to its consumers without the need of spending hours in the gym. In addition, especially after the recent pandemics such as Bird Flu, H1N1 and SARs, there is a greater need to lead a healthy lifestyle. Speaking of social status, being able to purchase an OSIM uDream would reflect the status symbol of those who can afford it due to its hefty price tag. Technological OSIM stands out from its competitors in terms of technological advances as well as the innovative design for its products. It is further proven and supported by prestigious Singapore Awards such as â€Å"The Brand with Exceptional Performance† and â€Å"RedDot Design Award† on more than one occasion. OSIM also makes it a point to constantly come up with new designs and products to further attract existing customers as well as new potential buyers. The company has come up with 6 new products catering to different needs in the last two years, such as uKimono, uSqueez Warm in 2009, and also uRobic, uSpace, uYoYo and uCrown, the world’s first anti-stress head massager in 2008. Offering an extensive range of products to suit the different needs of customers, as well as a wide range in product pricing, OSIM seeks out a large range of target market. 4 Improvements in technical functionality such as additional health benefits other than removing muscle aches in the massage chairs, lower electrical consumptions would help give OSIM further competitive advantage. OSIM has also made use of the technological advancements available to almost every household, which is the access of the internet. OSIM’s website allows potential buyers to find out more information, reviews by other users, and even to make online purchases, all at the comfort of their own home as well as at their own time. In order to attract more buyers, OSIM even have exclusive online offers that are not available in the physical shops. 1. 2 FIVE FORCES IMPACTING ON OSIM’S INDUSTRY Threat of New Entrants It is relatively easy to apply for operating license for new businesses in Singapore and it can be reflected in the daily average of 138 (ACRA Annual Report 2008/2009) of new entities that were registered. However, the initial capital requirement is high for the healthcare industry because of the RD cost and infrastructure of the manufacturing plant. In addition, the increase in imitations also amplifies the competitiveness of the industry posing great price differentials, thus leading to a high threat of new entrant. Despite being less price-competitive, OSIM’s products possess more superior quality. Therefore, threat of new entrants is deemed to be moderate. Threat of Substitute OSIM is highly threatened by the many varieties of substitutes available in the market. Since OSIM’s mission statement is to â€Å"offer their customers total well-being†, customers can also easily find these needs in many other substitutes. For instance, there has been a recent surge of fitness clubs, which serves as a one-stop centre for many consumers. Customers looking for a total workout can obtain all the equipments they need in these fitness clubs, without having to buy them. These fitness clubs also cater to consumers’ needs for lifestyle, for example, by providing plasma televisions fitted all around the clubs. Other substitutes includes, the very well-received spas and massage parlors, low cost manual and electrical massaging equipment, participating in active sports like Yoga or kickboxing, adopting healthier eating habits and consumption of health supplement pills. 5 It can be seen that most of the substitutes provide consumers with lower cost benefit s and some may even provide the same health advantages as OSIM products, hence, the threat of substitutes for OSIM is relatively high. Power of Buyer Consumers are presented with a wide array of competitive brands and alternatives such as fitness clubs and traditional massages. As Singaporeans are becoming more affluent, an average household income amounts to SGD$7440 which illustrates a high spending power. Hence, power of buyer is moderate. Power of Supplier Supplier Power for OSIM is moderate. They do not own their personal manufacturing plant or factory. Most of their manufacturing is outsourced to external companies in China and Japan. Recently, they have also entered a Joint Venture Agreement with Daito Electric Machine Industry Company. Daito will help OSIM in the molding and manufacturing of healthcare appliances. However, given that OSIM has numerous supplies of manufacturers, they can fall back on other manufacturers if one fails to commit for whatever reasons, thus the power of supplier is low. Intensity of Rivalry in Industry The main rivals in the healthcare industry include OTO and Ogawa. Being the market leader, OSIM is renowned for its quality and constant innovations. This clearly differentiates OSIM from its competitors. Conversely, its price positioning might put off some consumers and encourage consumers to patronage its competitors. Furthermore, as mode of entry to the retail market in Singapore is relatively easy, cost of exiting would be higher as ACRA has the right to reject any application of termination of a retail permit if they feel that the applicant can still â€Å"survive† the business, which simply means that the barriers to exiting the market is high. 6 1. 3 Key issues that are likely to impact on the marketing strategy for OSIM Key Environmental Possible Market Impact / Industry Issues Economical Rising expenditure on health OSIM care in Singapore can offer more attractive Possible Marketing Mix Implications romotions such as a package deal to attract more buyers Social Consumers are more aware of OSIM can educate consumers on the the need to live a healthier products and the health benefits lifestyle Technological Ever-advancing technology OSIM has to constantly update themselves with the latest technology to continuously innovate to retail existing customers Threat Substitutes of Many diffe rent forms of It is difficult for OSIM to counter such except to offer more substitutes, some of which substitutes might cost a lot less than the attractive promotions, better products roducts of OSIM or even attempting to reach out to the consumers more readily with well located shops Intensity of Rivalry Mode of entry into a retail The chances of more competitors within Industry business is relatively easy, entering the market and â€Å"lingering†, and while barriers of exit are high since OSIM focuses on quality in its products, it has to counter such new businesses in the form of quality products with newer technology, rather than low pricing strategies 7 Consulting Assignment 2 2 COMPETITOR ANALYSIS 2. 1 Market Segmentation OSIM OTO OGAWA Geographic ? Residential Areas ? Shopping Areas ? CBD Areas ? All age groups ? Residential Areas ? CBD Areas ? Residential Areas ? Shopping Areas ? CBD Areas ? All age groups Demographic ? Middle-aged Psychographic ? Consumers that seek innovation ? Fast-paced lifestyle ? Family-oriented ? Benefit from consuming novelty ? Seek quality ? Traditionally-oriented ? Family-oriented ? Consumers that seek innovation ? Fast-paced lifestyle ? Benefit from consuming novelty ? Seek value for money Behavioural ? High consumer loyalty ? Seek value for money 2. 2 Strategic Group Map The above strategic map illustrates the positioning of the two closest competitors in comparison with OSIM. Judging from the numbers in the map, OSIM has the strongest global presence with more than 1,100 outlets across 31 countries. OSIM also has the most product offerings that can satisfy the varieties of needs of consumers. Furthermore, OSIM makes use of their advancement in technology to constantly introduce innova tive products to the market. This would allow OSIM to attract new customers and retain existing ones. However, OSIM’s products are priced at a much higher level than its competitors. This gives OTO and OGAWA a competitive edge over OSIM. Despite the attractive prices, they have a weaker brand image. This can be clearly seen in an independent survey conducted where OSIM came up as the number 1 brand of healthy lifestyle products in consumers’ minds, ‘most preferred healthy lifestyle brand’ and ‘the most preferred Massage Chair’ across Asia. 9 2. 3 Competitive Strategy Theory Officially launched in 1993, OSIM is the global leader in branded healthy lifestyle products. The company is constantly developing new products that possess innovation technologies, bringing its consumers healthier lifestyle and overall well-being. The two key direct competitors include OTO Bodycare and OGAWA World. Name of Company OSIM Porter Generic Strategy Differentiation OSIM uses Market Positioning Market Leader advanced PRODUCT INNOVATION: OSIM expand its technology such as Osimotion total demand by constantly introducing Technology that distinguishes new products like uSqueeze and uKimono. tself from conventional devices that rely merely on vibration EFFECTIVE PROMOTION: OSIM recently and innovative Warm Air launched the uKimono that is endorsed by Technology to soothe tired International artiste SHE to reach out to muscles and improve blood the younger crowd so as to increase new circulation. users. INCREASE USERS: OSIM reinforced their global leadership position in the healthy lifestyle industry by their geographical expansion into USA, a large homogenous consumer m arket with about 100 million household, by entering into a definitive merger agreement with Nasdaq-listed Brookestone Inc. This transaction will bring OSIM to the next level in its growth and opportunities. OGAWA Cost Leadership Market Challenger Like OSIM, OGAWA does not OGAWA adopts the indirect attack on manufacture its own products. OSIM’s high pricing strategy. OGAWA’s This function is to in China being products are being priced much lower but the with similar functionality as compared to to OSIM thus securing the market share of outsourced manufacturer 10 achieve economies of scale. The more price sensitive customers. savings are then translated to the consumers by retailing the products at a much lower price. Despite the low price, quality is being compromised as the country of origin plays an important role. OTO Cost Leadership Market Challenger OTO focuses on providing lower Most products have similar functions and prices to win a larger share of benefits to OSIM, except that they are the market. Integration therapies of and traditional modern-day priced more competitively. With this, OTO is able to try to fight for a larger market share. technology allows them to offer OTO tries to indirectly attack OSIM’s high quality at low prices. With most of their outlets in weaknesses, its uncompetitive pricing strategy. eartland malls, they ensure Many of OTO outlets are also situated in maximum exposure in their the same locations as OSIM, strongly targeted market and also challenging them for market share. minimize operational expenses due to low rental costs. This ensures that they remain price competitive. 11 2. 4 OSIM’s Competitive Response Competitors OTO Strategies by Compet itors Price Low pricing strategy to gain market share Product Combines traditional therapies with modern-day technology OGAWA Price OSIM should employ Attack. the They OSIM Competitive Response Encirclement hould constantly develop firstin-the-market technologies and innovative products, to avoid Adopted penetration pricing price competition. strategy to gain market share. It is interesting to note that in They can also employ more Malaysia, an OSIM massage celebrity endorsements to chair is priced at RM 14K where increase their credibility, brand a massage chair from OGAWA awareness and gain market with a similar feature only share. retails at RM 6. 7K Product Product fulfils basic function of providing the total well-being and healthy lifestyle. 12 Consulting Assignment 3 DEMAND FORECASTING 3. 1 Forecast Summary Table FORECASTING METHOD SINGLE MOVING AVERAGES CRITERIA P= 2 P= 3 P= 4 P= 5 P= 2 P= 3 P= 4 P= 5 ? = 0. 8 ? = 0. 2 ? = 0. 9 Y= a + bX FORECAST FOR N=9 8,110 7,550 6,963 6, 450 8,868 9,970 8,629 9,346 5,292 8,204 8,311 9499 COMPUTED MAD 1,466 1,973 2,490 3,073 507 514 814 413 2,887 1,242 1,121 200 SINGLE MOVING AVERAGES USING ABOSLUTE CHANGE EXPONENTIAL SMOOTHING REGRESSION TABLE 3. 1 3. 2 Analysis of Forecasting Methods Judging from the sales figures, a positive linear trend is identified based on the increasing sales of OSIM in the past 8 periods. There are various reasons that contributed to the growth. Singaporeans are earning a higher income, thus a greater disposable income which translates into a larger purchasing power. This escalation in spending power allows the consumer to purchase OSIM products as a status symbol. Also, due to the nature of Singaporeans being workaholics, there is little time to be engaged in outdoor activities, hence, resulting in a gradual boost of such healthy lifestyle products. Therefore, due to the stable demand, the time series model best suited to this pattern is the least square method. All in all, this method is deemed to be the most effective as it has the lowest computed MAD which reflects its accuracy in the forecasted sale for period 9. Though said so, OSIM should not rely exclusively on the regression method as the model has problems identifying seasonal impacts, and integrating those fluctuations into the forecast. The alternative would be to use the single moving average using absolute change as the demand of the products are stable and by adopting this method, small random fluctuations are levelled out. It also has the next lowest MAD which implies the accuracy of forecasted sales in comparison with the other models. 13 Consulting Assignment 4 4 FINANCIAL RATIOS 4. 1 Ratio Summary Table OSIM FLAGSHIP STORE GROSS MARGIN PERCENTAGE NET PROFIT PERCENTAGE STOCKTURN RATE TABLE 4. 1 67. 72% 17. 41 2. 75 INDUSTRY AVERAGE 52% 5% 6 4. 2 Ratio Analysis Gross Margin Percentage The gross margin percentage is a measurement of a company’s manufacturing and distribution efficiency during the production process. In comparison with the industry average of 52 percent, OSIM generates a much higher gross margin of 67. 2 percent. This indicates that OSIM is more efficient than most of its competitors from the industry. This disparity could be due to the low manufacturing cost that OSIM obtained from its contract manufacturers, thus the high gross margin. Despite the constant introduction of new products, OSIM still managed to attain a high gross margin percentage, thus reflecting the low inventor y level which signifies high sales volume. Net Profit Percentage OSIM has a high net profit percentage of 17. 41 percent as compared to the industry average of 5 percent which is at least 3 times more. The figure implies that OSIM has better control over its costs compared to its competitors. This substantial difference is largely attributed to the high sales volume and low operating costs incurred through economies of scale. Stockturn Rate Stockturn rate basically determines the firm’s efficiency in managing inventories. The stockturn rate of 2. 75 times by OSIM is relatively low as compared to the industry average of 6 times. The figure is still reasonably acceptable despite being a far cry from the rivals within the industry as it indicates that the inventories of OSIM were used and then again replaced almost thrice in one year. The reason for the gap could be attributed to OSIM’s experience in managing the inventory. It reflects OSIM’s ability to forecast its sales accurately for the next period and thus, do not need to worry about stock out situations. The risk of OSIM having a low stockturn rate could contribute to higher 14 holding costs which would eventually result in a low gross margin. However, with reference to the gross margin percentage of OSIM, the company is doing rather well in managing its resources. Also, a lower stockturn rate How to cite Consulting Assignment for Advanced Marketing, Essay examples

Jose Rizal Sample Essay Example For Students

Jose Rizal Sample Essay * El Filibusterismo/El Fili is the subsequence of Jose Rizal’s foremost novel ( Noli Me Tangere ) . * The rubric of Jose Rizal’s 2nd novel was based on his experience in 1872 when he foremost heard the word â€Å"filibustero† during the tallness of the issue on GOM-BUR-ZA’s executing. * The English version of this novel is entitled â€Å"The Reign of Greed. † * A twelvemonth after his stretch as a town physician in Calamba. Jose Rizal made alterations in the secret plan and edited some chapters of the novel. * Gregorio Zaide noted that Rizal finished the original manuscript of El Fili in Biarritz. Ambeth Ocampo. on the other manus. wrote that Rizal completed the manuscript in Brussels. Belgium. * It took three old ages for Dr. Jose Rizal to complete El Fili. PUBLICATION OF EL FILIBUSTERISMO * Two Positions* Gregorio Zaide* It was Jose Rizal who canvassed publishing stores to publish his novel. He carefully searched every printing imperativeness in Ghent and found F. Meyer new wave Loo imperativeness at No. 66 Viaanderen Street. * Ambeth Ocampo * It was Jose Alejandrino who searched for a inexpensive printing imperativeness and later recommended the same company. * Jose Rizal pawned all his jewelleries in order to pay the down payment for the printing of his 2nd novel. Fortunately. Jose Ma. Basa and Rodriguez Arias sent him some financess to pass for his every twenty-four hours needs. * Rizal idea of throwing the whole manuscript of El Fili into the fires. * Fortunately. Valentin Ventura sent him sufficient financess to finish the printing of his book. * September 18. 1891 – transcripts of El Filibusterismo were released in the printing imperativeness. * As a mark of gratitude. Jose Rizal sent complementary transcripts to: * Jose Ma. Basa * Sixto Lopez* Ferdinand Blumentritt* Mariano Ponce* Graciano Lopez Jaena* Trinidad H. Pardo de Tavera* Antonio and Juan Luna* He besides sent the original manuscript of the novel to Valentin Ventura. CIRCULATION OF EL FILIBUSTERISMO* Many Filipinos and Spanish governments became interested in El Fili after it came off the imperativeness. * Filipinos in Barcelona published a positive reappraisal about El Filibusterismo in La Publicidad. * Other transcripts of the novel were sent to Hong Kong. Because of the arrogation of the novels by Hong Kong functionaries. the book became really rare. EL FILIBUSTERISMO A ; GOM-BUR-ZA To the memory of the priests. Don Mariano Gomez ( 85 old ages old ) . Don Jose Burgos ( 30 old ages old ) . and Don Jacinto Zamora ( 35 old ages old ) . Executed in Bagumbayan Field on the 28th of February. 1872. To the Church. by declining to degrade you. has placed in uncertainty the offense that has been imputed to you ; the Government. by environing your tests with enigma and shadows. causes the belief that there were some mistake. committed in fatal minutes ; and all the Philippines. by idolizing your memory and naming you martyrs. in no sense recognizes your blameworthiness. In so far. hence. as your complicity in Cavite mutiny is non clearly proved. as you may or may non hold cherished sentiments for justness and for autonomy. I have the right to give my work to you as victims of the immorality which I undertake to battle. And while we wait expectantly upon Spain some twenty-four hours to reconstruct your good name and cease to be answerable for your decease. allow these pages serve as a belated garland of dried foliages over your unknown grave. and allow it be understood that everyone who without clear cogent evidence onslaughts your memory stains his custodies in your blood. Interesting FACTS ABOUT EL FILIBUSTERISMO * The original manuscript of the novel has many erasures. The ink Rizal used to wipe out the text had faded with clip. With some attempt it was possible to read everything Rizal had deleted old ages ago. * The first chapter in the original manuscript is entitled â€Å"Antiguos Conocidos† or â€Å"Old Acquaintances. † * However. the first chapter of the printed version of the novel was titled â€Å"Sobre Cubierta† or â€Å"On the Upper Deck. † * The popular name of the soft-shell clam in the gap chapter of El Fili is â€Å"vapor Tabo. † because of its form. The original manuscript. on the other manus. calls this soft-shell clam as BATEA. which sounds like batia. .u1370e6e041f37ee75b4b9217184ec7ee , .u1370e6e041f37ee75b4b9217184ec7ee .postImageUrl , .u1370e6e041f37ee75b4b9217184ec7ee .centered-text-area { min-height: 80px; position: relative; } .u1370e6e041f37ee75b4b9217184ec7ee , .u1370e6e041f37ee75b4b9217184ec7ee:hover , .u1370e6e041f37ee75b4b9217184ec7ee:visited , .u1370e6e041f37ee75b4b9217184ec7ee:active { border:0!important; } .u1370e6e041f37ee75b4b9217184ec7ee .clearfix:after { content: ""; display: table; clear: both; } .u1370e6e041f37ee75b4b9217184ec7ee { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1370e6e041f37ee75b4b9217184ec7ee:active , .u1370e6e041f37ee75b4b9217184ec7ee:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1370e6e041f37ee75b4b9217184ec7ee .centered-text-area { width: 100%; position: relative ; } .u1370e6e041f37ee75b4b9217184ec7ee .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1370e6e041f37ee75b4b9217184ec7ee .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1370e6e041f37ee75b4b9217184ec7ee .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1370e6e041f37ee75b4b9217184ec7ee:hover .ctaButton { background-color: #34495E!important; } .u1370e6e041f37ee75b4b9217184ec7ee .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1370e6e041f37ee75b4b9217184ec7ee .u1370e6e041f37ee75b4b9217184ec7ee-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1370e6e041f37ee75b4b9217184ec7ee:after { content: ""; display: block; clear: both; } READ: Rodgers and Hammerstein Changin Musical Theater Hi EssaySEARCH FOR JOSE RIZAL’S THIRD NOVELâ€Å"†¦ My brother is interpreting the Noli Me Tangere into Tagalog. He has already translated a lot†¦ While I rest from my professional work. I write the 3rd portion of my book in Tagalog. It deals merely with Tagalog imposts. entirely for the use. virtuousnesss. and defects of the Tagalog. I am regretful I can non compose it in Spanish. for I have found a really beautiful subject. I want to compose a novel in the modern sense of the term – an artistic and literary novel. This clip I want to give political relations and everything for art. If I write it in Spanish. so the hapless Tagalogs to whom the work is dedicated will non acquire to cognize it. though they may be the 1s who need it most. What will the Europeans do with it? Possibly they would merely laugh and mock at our defects. The book gives me much trouble. for many of the thoughts can non be expressed freely without my presenting many neologies. and moreover I lack pattern in composing Tagalog†¦Ã¢â‚¬  ( Ocampo. p. 96 ) THERE REALLY WAS A THIRD NOVEL* Rizal wanted to compose his following novel in Tagalog. turn toing Tagalog readers instead than Europeans. It can be said that bulk of his literary plants were written in Spanish. * Rizal wanted to compose a literary chef-doeuvre that has a modern sense of the word and should be really artistic. * Rizal wanted to compose a novel that would cover entirely with uses. virtuousnesss. and defects of the Tagalogs. RIZAL’S UNFINISHED NOVELS * Makamisa* It contains two chapters in Tagalog which deals with a scene after a mass. Its chief characters involve superstitious parishioners with a certain Father Agaton as the parish priest. * Its manuscript contains 20 pages. With the displacement of composing medium from Tagalog to Spanish. it is really premature to reason the Makamisa was Rizal’s 3rd novel because until today. no 1 has seen the Spanish continuance of the work. * Ignoble Tagalog novel written on October 18. 1891 * Jose Rizal started to compose this novel while he was on board SS Melbourne in Marseilles edge for Hong Kong. * It consists of 44 pages in Rizal’s original script. Its manuscript was kept in the National Library. * Dapitan* This was written when Rizal was in expatriate in Dapitan. It presents the town’s alone life and imposts. * Its manuscript consists of 8 pages.* Untitled fresh about Pili. Laguna* Its manuscript consists of 147 pages. The narrative in this fresh revolves around the life in Pili. a town in Laguna Province * This novel involved Padre Agaton. Capitan Panchong and Capitana Barang. Cecilia. Isagani. Capitan Crispin. and Dr. Lopez. * Untitled fresh about Cristobal * This novel was about Cristobal. a Filipino pupil from Europe. * This novel involved Cristobal. Amelia. Capitan Ramon. a Dominican mendicant. a Franciscan mendicant. and a Spanish lieutenant of the Guardia Civil.